Opt-in Pages 101

Let’s talk all things Opt-In Pages! Opt-in pages are a necessary evil in business today. As an online business owner, the only thing you own are the email address that you collect and an opt-in page is the key to success. Often times I see people make the mistake of creating a full blow sales page with all sorts of distractions as an opt-in page.

Nothing makes me crazier…why?

Think of the context. If someone is going to your opt-in page they have already made the decision that they want YOUR freebie. So why do you need to re-sell them again on why they should download it. Seriously tho? Think about it.

So let’s DIVE deep with opt-in pages…

Why you need one
Why it should be simple
Why it should be distraction free
Why it should convert at 50% and above