The Power of Branding through Video with Brittany Hammond
We welcomed Brittany Hammond onto the OMG Show this week to help shed some light on the massive effect that branding can have for your business. As an expert in film and branding, Brittany helps her clients to create short films, music videos, and brand stories to help people in all industries tap into their voice. She is able to help them show up on camera and articulate their message in a clear way that is relatable to their audience. Brittany shares how she got started in her business and was able to transition from local work to working online and growing her business. She explains how tough it was to start out as an entrepreneur and get clear about the direction of the company.
Storytelling can be a compelling way of reaching your ideal clients and making a deep connection that compels them to buy from your business. Brittany is an expert at taking your personal story and creating videos that will touch your ideal client and encourage them to want to work with you. She shares some of her top tips about how you can create these kinds of videos for your own business. For example, she highly advises against telling stories that are extremely unique to just you and that may remove the trust that you have gained with your audience. The more that you can hone in on the relatable struggles that you had and how you were able to get past them, the more that you will see your viewers begin to grow. Sharing value-driven content that is both story-telling and informative is the best way to grow a business using video. Speaking your truth and being honest is another area that you can use to create connections through video! If you want to step up your video game for your business, this is one episode you won’t want to miss out on!
Facebook – https://www.facebook.com/iambrittanyhammond
Instagram – https://www.instagram.com/iambrittanyhammond/
Like what you hear? Apply to work with us! Click here.