Know Your Numbers! The Importance Of Analytics In The Present Online World
If you want to be successful in the online space, analytics are going to be your best friend! Analytics are one of the most important things that you’ll want to track for your business because they’ll show you your growth and help you to figure out what’s working and what’s not.
Understanding your analytics and your presence in the online world is going to be crucial to your business. When it comes to tracking analytics, it should go deeper than just knowing the surface-level numbers. If you have something like a podcast or a Youtube channel, you should be looking into the numbers behind the data, like which podcast episodes are getting the most downloads or what videos have the longest watch time. It’s important for your social media to be looking at organic reach and your click-through rates because this is going to tell you what your audience likes the best. For your website analytics, we look at things like the session duration, bounce rate, and where the visitors are coming from.
Overall, analytics are going to show you what’s working for your business and what’s not. It’s time to get raw and real with the analytics in your business!
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